Words Tell But Images Sell

Tori Traut
Visual social media is on the rise with Pinterest and Instagram. Already in 2013, Twitter has launched its micro-video service Vine and YouTube’s usage continues to rise rapidly. Multi-channel information consumption is becoming the norm. Consumers can watch TV while also being on a tablet, smartphone, or laptop – and brands are realizing…
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Indispensable Websites for Business Owners

Tori Traut
Adweek Online:  www.adweek.com This is the online edition of Adweek, a popular print magazine focusing on all things advertising and marketing. This site features the inside scoop on what's going on in the marketing departments of high-profile companies and corporations. American Association of Franchisees and Dealers:   www.aafd.org This organization represents…
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Most Common ADA Mistakes

Tori Traut
New ADA sign regulations went in to effect in March 2012. There are still many interior signs that do not adhere to the current standards. When looking for an interior signage system, be sure it is from an up-to-date, ADA-compliant wholesaler. Our most frequently seen errors when replacing interior signage: Positioning errors: You now…
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Did you know?

Tori Traut
Upon his death in May of 1998, Las Vegas dimmed its Strip lights in honor of Frank Sinatra. Ole Blue Eyes was a Las Vegas fixture for 43 years, from his first gig in September 1951 until May 1994. He first worked the glorified motel that was the Desert Inn and…
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Vegas Fun Facts

Tori Traut
Did you know people once risked their lives to have their photograph taken with this iconic Vegas image? Designed in 1959 by Betty Willis, The "Welcome to Fabulous Las Vegas" neon sign used to draw tourists into the middle of the road, risking their lives to take a picture. The city…
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